BALANSEKUNSTNERE PÅ SOSIALE NETTVERKSSIDER – UNGE KVINNER MED MIGRASJONSBAKGRUNN OG DERES SELVPRESENTASJONER
DOI:
https://doi.org/10.7146/pl.v44i1.141122Nøgleord:
Sosiale nettverkssider, selvpresentasjon, kontekstkollaps, migrasjon, unge kvinnerResumé
Sosiale nettverkssider (SNS) er viktige sosiale arenaer i unges hverdagsliv. SNS gir unge med migrasjonsbakgrunn muligheter til å holde kontakt med venner og familie i transnasjonale nettverk og samtidig knytte bånd i ungdomsmiljø hvor de bor. Aktiviteter på SNS innebærer risiko knyttet til synlighet og eksponering, og kan gjenskape eller forsterke marginaliseringsprosesser. Med dette utgangspunktet spør vi derfor om hvilke vurderinger unge kvinner med migrasjonsbakgrunn gjør seg når de publiserer innhold på SNS. Vi rekrutterte 15 kvinner i alderen 16 til 26 år gjennom frivillige organisasjoner til å delta i fokusgruppediskusjoner. Deltakerne
i studien kommer fra Midtøsten og fra Afrikas Horn. Vi brukte kvalitativ tematisk analyse med både åpen og lukket koding. Sentrale teoretiske perspektiver for analysen har vi hentet fra kommunikasjonsfeltet og fra symbolsk interaksjonisme. Funnene tydeliggjør at interaksjonene på SNS innebærer komplekse vurderinger om anonymitet, synlighet og vedvarenhet. De unge kvinnene skreddersydde selvpresentasjonene sine mot ulike publikum og de fryktet “kontekstkollaps”, hvor innhold ment for et publikum lekker til et annet. Når skillelinjer mellom ulike kontekster og roller blir utydelige kan det oppstå normbrudd i presentasjonsmaterialet. Dette diskuteres i lys av hva kvinnene opplever å risikere og hvilke strategier som tas i bruk.
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