Redaktionen -. John M. Rathmell, Managing the Marketing Function, Concepts, Analysis and Applications., Wiley, London, 1969, 636 sider, 88 sh. le [Internet]. 1969 Jan. 1 [cited 2024 Jul. 18];33. Available from: https://tidsskrift.dk/ledelseogerhvervsoekonomi/article/view/34544