MAIER, C. D. Instruction and Argumentation in Kodak’s Advertising Practice: A Multilevel Analysis of The Difference. HERMES - Journal of Language and Communication in Business, [S. l.], v. 21, n. 40, p. 83–100, 2008. DOI: 10.7146/hjlcb.v21i40.96772. Disponível em: https://tidsskrift.dk/her/article/view/96772. Acesso em: 24 nov. 2024.