A Social Semiotic Theory of Synesthesia? - A Discussion Paper

Authors

  • Theo Van Leeuwen Department of Language and Communication, University of Southern Denmark

DOI:

https://doi.org/10.7146/hjlcb.v0i55.24292

Keywords:

identity, metaphor, multimodality, parametric analysis, social semiotics, synesthesia

Abstract

After a brief survey of ideas about synesthesia in philosophy, science and the arts, this paper explores the common qualities of the parameters of colour, graphic shape (including typography), timbre and texture, hypothesizes a number of points of correspondence and argues for their semiotic importance in the contemporary multimodal communication of identity.

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Published

2016-03-13

How to Cite

Van Leeuwen, T. (2016). A Social Semiotic Theory of Synesthesia? - A Discussion Paper. HERMES - Journal of Language and Communication in Business, (55), 105–119. https://doi.org/10.7146/hjlcb.v0i55.24292

Issue

Section

THEMATIC SECTION: Multimodality, Synaesthesia and Intersemiotic Translation